Ten days since Prime Day, much-anticipated shopping days for Amazon Prime members. There were sales at competing websites too, so whether or not you’re a Prime member, if you shop online you can relate to this post. How do you approach your shopping on big sale days? Are you an impulse buyer, or a careful planner?
I once scored a 3.5 out of 5 on a Wing It/Plan It Scale personality quiz, where 1 was Wing It and 5 was Plan It. But my planning for Prime Day this year was “on 11.” I spent 2 days planning for it, reading reviews from a wide variety of sites from c|net to SELF Magazine .com to NY Mag’s the Strategist. I was researching household necessities, like a new vacuum cleaner. By the time Prime Day was over, I was pleased with the experience, but felt like my brain was about to burst haha!
From my UX design studies (slow going now with 2020 screen fatigue), I learned something new about online shopping. Have you ever heard of sustainable UX or green UX? Neither had I! It’s talking about trimming down websites with a lot of data that take up a lot of time and energy to search through. After the info overload of Prime Day (try searching for an ingredients list on a product and see how many clicks and how long it takes), I experienced the need for it firsthand. Not to pick on Amazon though, my least favorite shopping experience is on Target .com. There’s soooo much information to wade through, I always try to do it on a device with a bigger screen.
Though I was happy with the outcome of Prime Day, I did have some financial anxiety leading up to it. Right now I’m reading The Financial Anxiety Solution by Lindsay Bryan-Podvin. I love her approach in the book and her podcast, Mind Money Balance. I’ll share my impressions in future posts.
So what do you think, is online shopping enjoyable for you, or stressful?
Hope you and your family are well.
